One of the hardest job bloggers are facing nowadays is to retain the readership of their blogs. Some readers read our blog entries by directly dropping by our blogs, some read them via RSS syndicates. Well, coming over to our blogs or read the blog posts via RSS may be a hassle to the blog […]

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Any business enterprise can use window signs to market the services and products offered by the business. Marketing is an ideal way of getting more prospective clients interested in the business.

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While visiting the House of the Seven Gables in Salem, Massachusetts two weeks ago, made famous in the 1851 book by Nathaniel Hawthorne, I mentally tried out other numbers to see if they would sound as spooky and portentous.To my ear, House of the Five Gables sounds all too ordinary, while House of the Eight Gables lacks anything that would send a chill up someone’s spine. Both the sound of “seven” and its properties as both odd and prime give it a reverberating ring. I w…

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This chart outlines the state of mind of the consumer from unawareness of the offering all the way down to when consumers become strong advocates for the offering (word of mouth). It also shows how marketing and advertising can significantly influence the decision making process, and what media are appropriate for each stage.

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This article clearly illustrates how bad can certain link building techniques lead to dead links and how bad can this affects a website. It also illustrates how to avoid or improve these link building techniques.

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Not many additions this week although we have quite a few in the queue. Most of them are very new blogs and need to get some more content before we can add them. Here’s the updated search marketing blogs list, the OPML file and the text list.V7N Search Marketing News - Peter Da Vanzo blogs […]

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Susan and I made it to Sydney, Australia early this morning and go to watch the sun rise over Eastern Australia during the descent. After a few hours getting through customs, then getting our bags x-rayed on the way out and then getting checked again to get into a line to get to the […]

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Marketing online is a mixed bag. While search marketing is high impact and high value, it’s not the only game in town.In this week’s poll, I’ve assembled a variety, but not comprehensive, list of web site marketing channels that are alternatives to standard search engine marketing. Some are true, stand alone channels. Some offer […]

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When reviewing search marketing blogs each week for inclusion in our big list, one of the most consistent problems we see is that blog owners don’t make it easy to subscribe. Either there is no icon for the RSS feed or it’s hidden way below the fold.Something as easy as adding a prominient RSS button […]

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Yesterday I received an email from our new blog host. It reads:This message is in regards to your (hosting company name) account “toprank”, whichresides on the server xxxx.hostingcompany.com.Due to problems it was causing on the server, we were forced to disable thefollowing script located in your account:/usr/www/users/toprank/tools/rss-buttonsFor future reference, please take a look at our […]

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